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Usivity vs digital adoption platforms

DAPs guide users through your product. Usivity changes it for them.

Digital adoption platforms (DAPs) add in-app guides, tooltips, walkthroughs and analytics on top of your product. Usivity lets each user change the product itself, in plain language.

The short answer

  • Use a DAP when users need to learn the product as it is: onboarding, walkthroughs, tooltips and in-app help.

  • Use Usivity when users know the product and want it to look or work differently for them. They ask for it and the page changes.

  • One user or a whole account. Your team writes a change once and sends it to the account’s users, so nothing is set up user by user.

  • Different jobs. One teaches the product. The other changes it, so one doesn’t replace the other.

Side by side

Digital adoption platforms (DAPs) and Usivity, compared.

The same customer request, handled two ways.

Digital adoption platforms (DAPs) compared with Usivity
QuestionDigital adoption platforms (DAPs)Usivity
What it isA layer over your app that adds in-app guides, tooltips, walkthroughs, checklists and announcements, plus analytics on how users move through the product.A layer in your app that changes how the product looks and shows data for each user, from a plain-language request, inside the zones you choose.
Personalized for each user or account?No. The product stays the same. Users in a segment see the same guidance on top of it.Yes. Each user gets their own changes, and your team can send one change to a whole account.
Who makes the changeYour team builds the guides, usually with a visual builder. Users follow them.The user, in their own words. Or your team, from the Usivity portal, sent to one user or a whole account.
Time to changeNo release needed. As long as your team takes to write and test each guide.Seconds for the user who asks.
Engineering effort (code)Low effortA snippet to install, then little code.Low effortOnce: one script tag and a server-signed user identity. None per change.
Team effortIntake, sizing, prioritization, escalation, testing, upkeepHigh effortWrite, target and test each guide, and keep it in step every time your interface changes.Low effortUsers ask for what they want and get it. Your team writes account setups in the portal, with no ticket to size.
What your team learnsWhere users click, where they drop off, and which guides they finish.What users wanted changed, in their own words, and what the product couldn’t do yet.
Risk to your code and dataGuidance sits on top of your app. It doesn’t change your code or data.Presentation changes in the user’s browser, inside your zones. Never writes to your backend; personal data is redacted before AI processing.
Good fitWith caveatsPoor fit$ to $$$$ relative effort, not priceScroll the table sideways to see every column.

Which to choose

DAPs teach the product. Usivity changes it.

If users don’t know how to do something your product already does well, guidance is the answer, and Usivity isn’t a guidance tool. If they know how and want it to work differently, a guide can’t help. Here is which to reach for.

Use a DAP when…
  • Onboarding

    New users need to learn the basics.

    Step-by-step walkthroughs of the first tasks a new user has to learn.

  • Training

    A workflow is long or rarely used.

    Guidance through the process, at the moment it’s needed.

  • Announcements

    You’re telling users what’s new.

    Release news inside the product.

  • Help

    Users get stuck in the same places.

    Tooltips and help content where they need it.

  • Usage analytics

    You want product-wide click paths.

    Where users go and where they drop off, across the whole product.

Use Usivity when…Usivity
  • Fit, not training

    Users know how. It just doesn’t fit.

    Nobody needs a tour past a column they never use. They need it gone from their view.

  • One person

    Each user needs something different.

    A guide shows a segment the same thing. Usivity keeps each user’s own version of the page.

  • Plain language

    Users can say what they want.

    Highlight deals over $50k. Add a chart of value by stage. It appears in seconds.

  • Accounts

    An account wants its own setup.

    Your team sends it to the whole account. For users whose button never shows, it’s simply there.

  • Learning

    You want requests, not just clicks.

    Usivity records what users asked for, including what the product couldn’t do yet.

  • Undo

    It must be bounded and reversible.

    Only inside the zones you choose, never writing to your backend, and off in one click.

Different jobs

Teach the product. Then let users make it theirs.

A DAP shows users how to use the product as it is. Usivity changes the parts that don’t fit their work.

  1. 1

    Guide new users

    A DAP walks users through the product’s main tasks.

  2. 2

    Let them adapt it

    Once they know it, users change what doesn’t fit them.

  3. 3

    Learn from both

    Usage analytics show where users go. Usivity shows what they wanted changed.

Frequently asked questions about Usivity and digital adoption platforms.

Is Usivity a digital adoption platform?

No. A digital adoption platform (DAP) helps users learn and navigate the product as it is, with guides, tooltips and walkthroughs. Usivity changes the product for each user: they describe what they want in plain language and the page changes for them alone.

Can Usivity replace in-app guides or product tours?

No. Usivity doesn’t build tours, tooltips or walkthroughs. If users need to learn how to do something, a guide is the right tool. Usivity is for when they know how and want the product to work differently for them.

Can we use Usivity and a DAP together?

Yes. They do different jobs. One thing to watch: if a user hides a column or section that a DAP tooltip points at, that tooltip has nothing to attach to. Keep guided flows on screens outside your zones, or test both together in a Private Launch.

What does Usivity’s reporting show?

Requests, not just behavior. Reports show what users change most, which accounts personalize, what is still on after 14 days, and what users asked for that the product couldn’t do yet.

See what Reports show

Your customers get a product that fits. Your roadmap stays yours.

In ten minutes we’ll show you what your customers can change on their own, and what your team never has to build.

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